Critical Discourse Analysis on TV Advertisements for Beauty Products
نویسندگان
چکیده
منابع مشابه
a critical discourse analysis on gender representation in the iranian english books 2, 3 and top notch 2a, 2b a critical discourse analysis perspective
هدف از انجام تحقیق حاضر، مطالعه و بررسی نقش زنان و مردان در دو مجموعه از کتابهای درسی انگلیسی در قالب تحلیل گفتمان انتقادی و همچنین، بررسی و آشکار ساختن اصول ایدوئولوژیکی مربوط به نقش زنان و مردان در این کتابها است. این دو مجموعه کتاب عبارتنداز: کتابهای انگلیسی سال دوم و سوم دبیرستانی ایران و کتابهای تاپ ناچ 2آ و 2ب. برای انجام این منظور، مدل تحلیل گفتمان انتقادی فرکلاف مورد استفاده قرار گرفته ...
15 صفحه اولCritical Analysis of Women’s Representation in TV Advertisements from a Cultural Studies Perspective
Abstract Through the interpretation of texts, and subsequent creation of social reality, mediated representations are often seen to be presented within the certain of ideological discourses that reflect the existing power structures. The main objective of this paper is to analyze television commercials with an emphasis on gender roles to decode the main elements of a dominant discourse (prefer...
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abstract through the interpretation of texts, and subsequent creation of social reality, mediated representations are often seen to be presented within the certain of ideological discourses that reflect the existing power structures. the main objective of this paper is to analyze television commercials with an emphasis on gender roles to decode the main elements of a dominant discourse (preferr...
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as narrative discourses and discursive thematic frame- works on social issues in media can provide us with an insight into how different understandings and perspectives serve to construct dif- ferent presentations of social actors, social events as well as social re- lations and conflicts, it seems necessary to take them into more seri- ous considerations. to this end, the present study was an ...
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ژورنال
عنوان ژورنال: Indonesian Journal of EFL and Linguistics
سال: 2020
ISSN: 2503-4197,2527-5070
DOI: 10.21462/ijefl.v5i2.316